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Welcome


Join the
Estate Sale Revolution

 

LEARN MORE

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Welcome


Join the
Estate Sale Revolution

 

LEARN MORE

The Aether Standard

Aether Estate Sales™ is a franchise developed on standardizing the estate sale experience. We provide our shoppers, clients, and franchisors with the most advanced in-house estate sale experiences.

With Aether Estate Sales™, our franchisors receive the benefits of an established brand, with continued support and collaboration. We have reshaped the learning curve with our comprehensive standards and procedures to make our estate sales viable and successful.

In an industry once controlled by “mom and pop” operations, we have already begun redefining the status quo with our technology-driven mindset. Attention to detail, immersive branding, and a tech-forward mentality has helped Aether Estate Sales™ win over clients and customers alike.

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Market Size



MARKET SIZE
 

Market Size



MARKET SIZE
 

Market Growth

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$100 Million

MONTHLY GROSS SALES

Estimated Total Dollar Value of Items Sold Each Month at Estate Sales in the United States

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95,000+ SALES

In the us, 2017

Number of Sales Publicly Listed on EstateSales.Net in 2017

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$45 BILLION

SOLD IN USED GOODS

Market size of the brick-and-mortar second-hand industry

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10,000 PEOPLE

PER DAY TURN 65

For the next 10 years, at least 10,000 people per day will reach the age of retirement

Estate Sales per Year

Estimated Market Growth

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Market Opportunity



MARKET WINDOW
 

Market Opportunity



MARKET WINDOW
 

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Our Franchisees Connect Clients with Shoppers.

CLIENTS

Clients are individuals with an estate or large amount of used possessions they need liquidated.


People with an estate or large amount of used possessions they need liquidated. A client needs to sell used goods with a liquid payout. 

SHOPPERS

Shoppers are consumers who want to buy used goods, furniture, and other items at a fair rate.


People who want to buy goods and items at a significant discount. A shopper wants to shop at a discount because they need value.

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We facilitate the liquidation of used goods to those seeking value in their shopping.

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Aether Advantage



AETHER'S ADVANTAGE
 

Aether Advantage



AETHER'S ADVANTAGE
 

Aether's Marketing Arsenal

We have a multi-channel approach to marketing that imbeds us within the local second-hand culture. Our goals create awareness around estate sales and make Aether the first and trusted name when it comes to hosting sales.

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PRESS RELATIONS

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WEBSITES

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ADVERTISING

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VIDEOS

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PHOTOGRAPHY

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SEO


Aether Audience Statistics

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96K UNIQUE

YEARLY SITE VISITORS

8,000 unique visitors per month with active advertising in the Naples and Indianapolis markets only.

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27,000+ PEOPLE 

AUDIENCE REACH

Unique people exposed to Aether on Facebook in Indiana each month.


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+95% YEAR

AUDIENCE GROWTH

Average Growth of unique site visitors to our website: https://Aether.Estate.

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WEB TRAFFIC PROFILE

PASSIVELY STRONG

Three-quarters of site traffic come to our site directly through organic searches.


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30% OPEN

EMAIL OPEN RATE

Compared against MailChimp’s retail industry benchmark at 20%.

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10% CLICK

EMAIL CLICK RATE

Compared against MailChimp’s retail industry benchmark at 3%.

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The Cost


FRANCHISING FEES

The Cost


FRANCHISING FEES

 
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As an introductory offer to our first 10 franchisees only, we're reducing our franchise fee to the Founder's rate of just $10,000. 


 
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Franchise royalties for each sale are 5% of the total gross sales of the estate sale. We also utilize 2% of gross sales to supplement our national advertising fund.

 
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News + Media



MARKET VISIBILITY
 

News + Media



MARKET VISIBILITY
 

FIND US IN:


WHAT OUR CLIENTS ARE SAYING:

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WHAT OUR SHOPPERS ARE SAYING:

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Competitive Analysis



COMPETITIVE ANALYSIS
 

Competitive Analysis



COMPETITIVE ANALYSIS
 

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Local Operations

Local operation are singular entities that operate within a defined area.

• No Support
• Outsourced Resources
• Small Budgets
• Dated Technology

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Auction Houses

Auction Houses are where items are transported or shipped, stored, and auctioned.

• Small Market
• No Set Selling Price
• Targeted to Resellers

• High Overhead

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Online Auctions

Online Actions are digital listings of items available for pickup or shipping.

• Shipping Costs
• Moving Costs
• Low Selling Price
• High Overhead

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Franchises

Network of Estate Sale companies with their own specific approach to estate sales.

• Technologically Ancient
• Stagnant Procedures
• Niche Markets
• Negligent Branding

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Mom & Pop Operation

Small, family-owned company with DIY methods and mentality.

• No Support
• No Brand
• No Consistency
• No Budget
• Limited Tech

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Revenue Model



REVENUE MODEL
 

Revenue Model



REVENUE MODEL
 

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ESTATE SALE CLIENTS

Our clients provide all inventory available for purchase at our estate sales.

 
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AETHER FRANCHISEE

Our franchisees utilize the Aether Method™ to conduct successful sales. They control their schedule, staff, region, and clients and receive a large percentage of total gross sales; All this with no merchandise overhead.

 
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ESTATE SALE SHOPPERS

Our shoppers provide the spending power to liquidate 

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WE SUCCEED BY CONNECTING
CLIENTS WITH SHOPPERS

FRANCHISEE REVENUE

 
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Our franchisees receive 23-43% of the total gross sales for every estate sale they host.

 
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Interactive ROI calculator



ROI CALCULATOR
 

Interactive ROI calculator



ROI CALCULATOR
 

Aether Estate Sales Franchise Pro Forma Calculator

This is our estate sales pro forma – it could be used to project the profitability of an estate sale franchise. Slide the variables to change the outcomes of an investment.


While the information on the website and in any documents published by Aether Estate Sales Co. (“AES Co.”) is believed to be accurate, AES Co. makes no representations or warranties, express or implied, with respect to the completeness or accuracy of the information contained in this document. The information contained in this document may include certain statements, estimates and projections.  Such statements, estimates and projections reflect various assumptions by AES Co. concerning anticipated trends, which assumptions may or may not occur.  No representations are made as to the accuracy of such statements, estimates or projections and actual performance may be materially different from that set forth in such statements, estimates or projections. 

Prospective financial results may be affected by fluctuating economic conditions and are dependent upon the occurrence of future events that cannot be assured. AES Co. makes no warranty or assurance regarding achievability of projections nor the data, information and assumptions relied upon herein.  Opinions and estimates constitute our judgment as of the date of this material and are subject to change without notice. This document is for information purposes only and is not intended as an offer to sell securities, recommend or advise on any investments in any particular company or shares of any publicly listed companies either in the United States or any other jurisdiction.

AES Co. expressly disclaim any and all liability for any representations, expressed or implied, contained in, or omissions from, this material.